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A Framework Marketing Management
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Advertising
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Advertising & IMC Principles And Practice
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Advertising & Sales Promotion
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Advertising (Theory And Practice)
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Advertising : Principles And Practice
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Advertising And Brand Strategy
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Advertising And Promotion : An Integrated Marketing Communications Perspective
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Advertising Management
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Advertising Management : Concepts And Cases
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Advertising Promotion And Other Aspects Of Integrated Marketing Communications
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Banking, Risk, And Insurance Management
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Basics Of Marketing Management (Theory And Practice)
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Brand Management : The Indian Context
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Branding : A Very Short Introduction
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Business Communication
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Business Communication
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Business Communication : Basic Concepts And Skills
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Business Ethics: An Indian Perspective
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Business Organisation And Management
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Business Policy And Strategic M
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Case Studies In Consumer Bahaviour
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CommPass 2 : An Essential Companion To B.Com (Semester II)
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Communication Skills And Personality Development, Entrepreneurship Development And Business Communication
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Consumer Behavior
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Consumer Behaviour
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Consumer Behaviour (Insights From Indian Market)
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Dimensions In Research
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